Zone wins FMCG prize at Marketing on Mobile Awards

Our Wild Explorers app for Persil cleans up at prestigious MOMAs...

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It was a great night for Zone at The Drum's Marketing on Mobiles Awards, held at Arsenal's Emirates Stadium. The Persil Wild Explorers app we created for Unilever won first prize in the FMCG/Consumer Goods Mobile Strategy/Campaign category. Forming a major part of Persil’s summer 2016 Dirt Is Good campaign, the Wild Explorers app was designed to give parents and children inspiration to enjoy the great outdoors, with content about more than 100 activities. 

What's more, the My Oxfam app which we provided content for was a big winner for the agency Hi Mum! Said Dad, claiming the Charity and Grand Prix awards. Our work on The Glenlivet Cipher Experience was also shortlisted in the Best FMCG Mobile Campaign and Best Mobile Product Launch categories.