Zone secures Business Growth Fund investment

Thanks to an investment that recognises our expertise across the field of digital, we're announcing an exciting new chapter in the Zone story

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We are delighted to announce that we have secured £6m investment of equity finance from Business Growth Fund (BGF) as part of our ambitious expansion strategy – helping us to cement our position as one of the largest UK-based independent agencies.

Backed by five of the UK’s main banking groups, BGF invests only in strong management teams in high-growth businesses. Its investment in us is an endorsement of the UK digital sector as a whole, as well as our own potential, and will support our UK and European acquisition plans to build upon our expertise in technology, data, video, mobile and CRM.

Zone has also appointed Jim Kelly, formerly of Rainey Kelly Campbell Roalfe, as non-executive director to support our accelerated growth plan. Jim has been working as an independent consultant to digital, advertising and marketing services agencies since stepping down from his role as Dentsu UK chairman in 2013.

James Freedman, our executive chairman, said: “The UK’s digital sector is one of the country’s economic success stories. Working with market-leading clients who are as ambitious as us, we are helping to drive that story. Zone is always committed to delivering a world-class digital service. In today’s fast-changing world that means always developing our capabilities. In the past we’ve made acquisitions through cash flow. With this new investment we’ll be able to further build our offering.”

As part of the deal, BGF senior investment manager Mark Nunny will join the Zone board. He said: “Our mission is to unlock the potential of fast-growing UK businesses that need long-term capital to drive their future success. Zone is a stand-out agency in one of the UK’s most exciting and evolving sectors. We’re excited to be backing the team, to continue its ambition to deliver industry-leading campaigns for a range of blue-chip customers.”